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Selling

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Staging that actually moves the price

Most staging spend does not come back. Three things reliably do — and one of them costs sixty dollars.

Calmly staged dining room with warm, even light

We have sold enough homes now to say this plainly: most staging spend does not come back. Full furniture rental on an occupied house almost never does.

Three things that do

Paint, in one colour, everywhere. Light — replacing every bulb in the house with the same colour temperature, which costs about sixty dollars and changes every photograph. And removing roughly a third of what is in the house, which costs nothing but a weekend.

Then spend on the inspection

A seller who hands over a clean pre-inspection wins more negotiations than a seller with better cushions.

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